Renée Shaw
Writer, comedian, brand and social. Perth, Australia. i built an audience by openly mocking the platform i was building it on. then i started writing essays, making skits, and doing stand-up about the same stuff.
About
- name
- Renée Shaw
- designation
- writer / comedian
- station
- Perth, Australia
- assignment
- brand and social, tl;dv
- specialisation
- making b2b funny on purpose
- status
- online
i'm australian, i hate linkedin, and i work with the best people ever.
Work directory
- 01 — can we get our tl;dv logo on a planelinkedin · tl;dv1M views
- 02 — pov skits, made in my kitchentiktok · @pollyfockit900K views
- 03 — "european tech's funniest company"sifted · write up about our teampress
What i make
- essayssubstack
long-form about the internet, identity, marketing, grifters, and the absurdity of existing online for money.
- comedy skitstiktok + youtube
pov improv characters. a lot of them are people i have worked with.
- organic sociallinkedin
satirical text, image and video ads. mostly for tl;dv, where i do this by day.
- stand-up and improvirl, perth
doing it in a room is much harder than doing it in a feed.
- video essaysin progress
the thing i keep saying i'm about to start.
Transmission archive
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how to be more funny on linkedinyoutube · finn thormeier · apr 2026video -
why being "unprofessional" is the ultimate growth hackspotify · grown on linkedin · mar 2026podcast -
the rise of brand humorsubstack · jaaack · dec 2025interview -
using your real voice online (and getting away with it)spotify · #seen · nov 2025podcast
Things people have said to me
- "you're the only person who makes me not hate linkedin"
- "i genuinely thought you were a parody account for the first three months"
- "is this your real job?"
- "please stop"
Writing
the most read essays from Unsupervised.
- why is Linkedin like that?the algorithm, engagement pods and game theory · feb 2026read
- when "nothing" is workingunpacking the history of virality, scarcity and corporate theatre · feb 2026read
- the math of going viralminus most* of the math · aug 2026read
- how to market yourself as a creative in 2026the grind didn't get invented by the algorithm · feb 2026read
- "i saw this and thought of you"101 on how to give and receive attention · mar 2026read
- Unsupervisedthe full archivearchive
Media kit
LinkedIn, 29 aug 2025 to 28 aug 2026. every figure is exported from native analytics.
- 9.2Mimpressionstrailing 12 months
- 2.5Mmembers reachedunique people
- 20,725followersup 193% in 12 months
- 81,225engagements12 months
- 2.4Mimpressionslast 90 days
- 25,257per day12 month average
Audience
Highest reach, last 12 months
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Contact
open to collaborations, guest spots, speaking, writing commissions, and general internet stuff.